Senior Sales Director

Who We Are

Wakam is a B2B2C insurance company that creates white-label insurance solutions via its Play&Plug® technology platform for more than 80 partners. We provide most of our insurance products through API, and hosts white label insurance solutions via our Play&Plug technology platform.

With a footprint spanning 32 countries mostly generated outside France, Wakam is the European leader in digital and embedded insurance.

Strongly committed to social responsibility, Wakam is a mission-driven company dedicated to "enabling transparent and impactful insurance".

About the Team

The Revenue Office is at the forefront of Wakam's European growth strategy. Our mission is to expand our footprint across key markets by forging high-impact partnerships with MGAs, brokers, fintechs, insurtechs, retailers, and marketplaces.

We operate in 32 countries, and our commercial team reflects that diversity — agile, collaborative, and driven by performance and local market insight.

At Wakam, ambition, autonomy, and impact aren't just encouraged — they're expected and celebrated.

Your Mission

As Senior Sales Director, your mission is to accelerate Wakam's growth across key European markets, with a focus on regions where we aim to strengthen our presence — Southern, Central, or Western Europe, depending on your location and expertise.

You will identify and close high-value distribution partnerships, particularly with brokers, MGAs, fintechs, insurtechs, retailers, and digital marketplaces. You'll represent Wakam's modern vision of embedded and B2B2C insurance — and be the local face of our "fast-to-market" promise.

Your key responsibilities:

• Drive Market Growth: Own business development across your designated European region. Identify leads, close strategic deals, and grow key partnerships.

• Build Trusted Partnerships: Understand your partners' ecosystems and craft tailored insurance solutions that meet their operational models and customer needs.

• Collaborate Internally: Partner with Underwriting, Pricing, and Delivery teams to co-build and launch new products at speed.

• Ensure Profitability: Align every deal with Wakam's risk appetite and long-term business objectives — we prioritize quality and margin over volume.

• Be Wakam's Commercial Voice Locally: Represent the brand at industry events, pitch confidently, and strengthen our visibility as a tech-forward insurer.

• Leverage Innovation: Be AI-curious. Use CRM systems, automation, and AI tools to streamline your lead pipeline and optimize commercial effectiveness.

What You Bring

• 8+ years of experience in commercial or business development roles, including 3+ years in insurance (brokerage, MGA, insurtech, fintech, or embedded insurance).

• Deep knowledge of B2B2C or embedded insurance distribution models in a European context.

• Proven track record of closing complex, multi-stakeholder deals.

• Fluency in English is mandatory; fluency in an additional European language (e.g., French, Spanish, Italian, or German) is a strong asset.

• Strong skills in negotiation, relationship management, and pitching.

• Commercial acumen with a data- and profitability-driven mindset.

• Interest in AI tools, automation, and CRM/data platforms.

✨ Who You Are

• You're a strategic closer who thrives in high-autonomy roles.

• You love working across fast-paced, multicultural teams.

• You're tech-savvy, curious, and open to reinventing how insurance is sold.

• You want your commercial voice to shape the future of the company.

• You care about impact, transparency, and being part of a mission-led scale-up.

Why Join Wakam?

• Speed-to-Market: From terms to launch, we move fast — 30 days for pricing, 90 days to go live.

• Transparency: We provide full visibility on performance and share profits from day one.

• Autonomy & Ownership: You own your market(s) and directly impact our revenue growth.

• Tech-Forward Culture: Leverage AI and automation tools to sell smarter.

• European Scale: Collaborate with underwriting, delivery, and tech teams across the continent.

• Flexibility: Remote-first culture and performance-based compensation.

Hiring Process

Recruitment Agencies:

Wakam has an in-house recruitment team, which focuses on sourcing great candidates directly. Wakam does not accept unsolicited resumes from agency or search firm recruiters.

Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired. When we do use agencies, we have a PSL in place, so please do not contact our managers directly.