Retail Brand Manager - Vichy

About L’Oréal

L'Oréal has been a world leader in the cosmetics business for more than 100 years and has grown into one of the largest FMCG companies in the world. With international brands such as L'Oréal Paris, Garnier, Kérastase, Lancôme, Giorgio Armani and Vichy, we offer relevant products for every consumer.

Being part of the Dermatological Beauty Division will give you direct influence in achieving our mission: to help everyone in their quest for healthy and beautiful skin. We are the world leader in Dermocosmetics, with international skincare brand recommended by healthcare professionals and distributed in healthcare outlets worldwide, including, pharmacies, clinics, spas, e-retailers…

Our portfolio is composed of 4 brands offering a wide range of skincare and haircare: Vichy, CeraVe, La Roche Posay and SkinCeuticals. The products respond to all expectations linked to beauty and health of the skin: from dermatological and aesthetics skincare to natural solutions, from the most accessible ranges to the most premium ones.

What will you do?

As Retail Brand Manager Vichy you will have the following responsibilities:

• Build & execute consumer-centric shopper journeys to maximize conversion at our (e-) retailers, and in line with launch & awareness plan PBM. Cocreation with sales and the customer. Regular analysis of the turnover and contact with sales on helping sales meet their sales targets.
• To understand the consumer (shopper) in the best way, gain data/insights from quantitative and qualitative research via (e)-retailers, CMI and our medical teams that visit pharmacies, hospitals, skin therapists and GP’s. Collaboration with the PBM to bring together the customer and consumer view together.
• Analyzing, using and evaluating the most effective marketing touchpoints in the consumer journey that contribute to conversion. (sampling, testers, POS materials, Merchandising, windows, GWP’s, etc.). in collaboration with the Product Brand Manager.
• Cocreation of sales presentations and tools, participating in client meetings to give support from the brand/marketing perspective.
• Accurately forecasting promotions and launches per customer together with sales and logistics.
• Accurate follow-up of budgets/investments (PPP).
• Be the marketing point of contact for sales, but also be the voice of the needs of clients within the marketing team.
• Effectively prepare clear messages for the senior management to present to senior management
• Develop one’s knowledge of the L’Oréal organization, get to know the culture, develop one’s expertise in marketing, project management, operational excellence with one’s manager and team support
  
  

Who are you?

The following qualities and qualifications are required for this position:

• A completed academic Master’s degree
• At least 2 year of (retail/shopper) marketing experience
• Experience with skincare marketing is considered an advantage
• Good spoken and written command of Dutch or French (at least 1 of languages) & English (absolute must-have).
• A real networker, you are good at building relationships both internally and externally
• You are organised, pro-active and can switch quickly between tasks, brands, categories and stakeholders. You know how to tackle things and you always get the job done.
  
  

What do we offer?

When you start at L’Oréal, you are given a high level of personal responsibility from day one. To assist your development, we offer an induction programme and an individual training programme. Training can take place either locally or at the global headquarters in Paris. An enriching experience during which you will meet international peers.

Moreover, With Us You Will Find

• An inspiring work environment with ambitious colleagues
• A sound career prospect with excellent development and advancement opportunities
• A competitive salary, adjusted on a yearly basis in case of good performance
• Attractive fringe benefits, including a 13th month's salary, profit-sharing, health insurance discounts and a favourable pension scheme
• Fun extras such as various sporting activities
  
  

Finally, a great added value of working at L'Oréal is that you get to work with many different people and functions. This gives you the opportunity to broaden your knowledge of different stakeholders. You will be working together with colleagues from areas such as Sales, Digital, Supply Chain and Finance.

Applying

Do you think you are ready for this challenge and do you meet the above conditions?

Then apply quickly!

Diversity in recruitment

At L'Oréal, we do not discriminate on the basis of gender, ethnicity or age: “A diversified workforce in every function and on all levels strengthens our creativity and our understanding of consumers and it enables us to develop and market products that are relevant“. (Jean-Paul Agon, Chairman of L’Oréal)