Team Lead Digital (m/f/x)

About the mission:

Your responsibilities :

• Lead the strategic planning, day-to-day management and performance monitoring of our website, TA Digital app, newsletters, social media & video, in collaboration with content, design and IT teams.
• Oversee the production and distribution of editorial video content, including the Test Talks series, with a focus on accessibility, quality and reach.
• Drive social media strategy and execution, ensuring a consistent tone of voice and alignment with TA’s mission and editorial agenda.
• Supervise the newsletter planning and delivery, optimising targeting, engagement and conversion.
• Contribute actively to the evolution of formats, tools and channels used to deliver content to our audiences.
• Motivate and coordinate a multidisciplinary team (content, video, social media, technical profiles), fostering collaboration and innovation.
• Ensure reporting, data-driven evaluation and continuous improvement across all digital actions.

What we expect from you :

• Strong experience in digital content management and team coordination.
• Excellent understanding of digital audiences, platforms and performance indicators.
• Natural leadership: you can align, mobilise and develop your team.
• Demonstrated experience in leading a digital team and/or digital projects.
• Vision and strategic input on how to evolve the team and its outputs.
• Fluency in French or Dutch, with a good working knowledge of the other language. A working knowledge of English is also expected.
• A pragmatic mindset: you know how to combine strategy, operations and impact. Collaborative mindset and leadership qualities.
• Openness to disruptive thinking in answering the new digital behaviour or needs of consumers, such as AI.
• Consumer-centric vision.
• Bonus: background in media, journalism, marketing or digital project management.

Why join us ?

At Testachats we want to reflect the society of consumers we represent. Therefore we are an active promotor of diversity at all levels.